Three Longs & Three Shorts

Jun 2019
  • Short Read

    Published on 16 Jun, 2019


    People are sick of drinking. Investors are betting on the ‘sober curious’

    Last year, Coca-Cola launched its first alcoholic beverage in Japan partly to make up for the dwindling sales as the trend to stay away from sugary drinks gains strength. Turns out that people are now giving up drinking alcohol too. This piece in...

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  • Short Read

    Published on 16 Jun, 2019


    Meet the Money Whisperer to the Super-Rich N.B.A. Elite

    It is often said that likelier route to achieving financial independence is not so much in generating superlative returns as much in having a disciplined approach to saving. This applies even more so for sports superstars who often at a very young...

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  • Short Read

    Published on 16 Jun, 2019


    The restaurant owner who asked for 1-star Yelp reviews

    Steve Jobs is known to have trashed any market research as he staunchly believed that customers seldom know what they want. The online review systems have in some ways used this fact to influence customer choices and perhaps even, as this Hustle...

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  • Long Read

    Published on 16 Jun, 2019


    Does reading fiction make us better people?

    In our blogs we often discuss the impact of reading extensively on the human mind (example: http://marcellus.in/blogs/marcellus-the-working-habits-of-great-minds/). This fascinating piece from the BBC goes a step further and cites scientific...

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  • Long Read

    Published on 16 Jun, 2019


    Josh and Barry Tweet Like Crazy: Are They Revolutionaizing RIA Marketing – or Just Wasting Time?

    New York–based investment advisory firm Ritholtz Wealth Management is famous for its outstanding blogs and for Ben Carlson’s bestselling book “A Wealth of Commonsense”. What Ritholz is also doing is redefining marketing for the wealth...

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  • Short Read

    Published on 16 Jun, 2019


    How Data (and Some Breathtaking Soccer) Brought Liverpool to the Cusp of Glory

    As everyone now knows, Liverpool are once again the football champions of Europe. But what you might know is the role data analytics – Moneyball style, Billie Bean style analytics – has played in Liverpool’s triumph. In fact, without...

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  • Short Read

    Published on 06 Jun, 2019


    Influencer grannies are a lesson in how to reinvent oneself

    Utkarsh Amitabh in his succinct post talks about the need for everyone to keep evolving to stay relevant in the current environment. He cites the example of Italian grannies who have embraced social media & digital marketing to spread their...

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  • Short Read

    Published on 06 Jun, 2019


    Why Tracking Your Symptoms Can Make You Feel Worse

    Elena Lacey at WIRED cites some research studies to show how tracking your symptoms actually makes you feel worse than help in a recovery. “Fifteen percent of adults in the US use an app regularly or occasionally to track symptoms of a disease....

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  • Short Read

    Published on 06 Jun, 2019


    If Akbar and Ibrahim II had met, they would have liked each other: Manu S Pillai

    This conversation between two of India’s best historians who are currently in circulation – William Dalrymple and Manu Pillai – exposes the cardboard cutout history that is routinely taught in India’s schools and which infect the popular...

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  • Long Read

    Published on 06 Jun, 2019


    Why Doctors Hate Their Computers

    IT systems in large enterprises often cause as much anguish among the users whose lives these very systems were created to simplify in the first place. In this piece from the New Yorker, Atul Gawande a surgeon and better known as a...

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  • Long Read

    Published on 06 Jun, 2019


    Beyond the Hype of Lab-Grown Diamonds

    Diamonds were formed deep inside the bowels of Planet Earth billions of years ago. “As the edges of Earth’s tectonic plates plunged down into the upper mantle, bits of carbon, some likely hailing from long-dead life forms were melted and...

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